Automotive news / MOTO GUZZI / Friday, 21-Feb-14 18:33:34 /
The new Moto Guzzi California 1400 officially launched
The world has at last seen the first image of Moto Guzzi California 1400. This is the latest one coming from models dating back to 1971which had kept the Moto Guzzi flag flying with consistently steady sales all these years.Photo 1: MOTO GUZZI
Miguel Galluzzi has given the design to the new Guzzi model, whose name became well known when he designed the Ducati Monster at the start of 1990. The Art Nouveau style of the bike is markedly a major change from the traditional Harley-type cruiser appearance of California. This change could prove to be risky because cruiser customers are extremely traditional in their preference hence it is hard to envisage how they are going to accept a bike that has more common visual features with the likes of the not-so-hot Harley V-Rod or Ducati Diavel.
Possibility of Guzzi having a more traditional cruiser in its plan cannot be ruled out however. According to the company statement that the new bike’s 1,400cc, V-twin air-cooled engine is going to power more bike models in the near future. This would mean that Guzzi will be offering 3 fundamental engine models consisting of the 750cc inducted V7 series, the bigger 1200cc that appears in all Guzzi’s current model larger two-wheelers and the new California 1400.Photo 2: The new Moto Guzzi California 1400 officially launched
Meanwhile Galluzzi will be moving to Pasadena, California to take charge of the new design center of the Piaggio Group. As saod nu Roberto Colaninno, the Piaggio CEO that the newly commissioned research centre is likely to open a window to view the radical changes happening in the society, urban lifestyle and the metropolitan and urban mobility models in the coming years.
What Piaggio would like to open is a window that would perk up sales in the US, because the entire group including Vespa and Aprilia had managed to sell just 10, 000 machines last year in the country.